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Business News | IPL 2022: Bodycare Creations to Be Official Sponsor of Punjab Kings for the 2022 Edition of Indian Premier League

Get latest articles and stories on Business at LatestLY. Bodycare Creations, the Indian innerwear brand, announced today that they will be continuing as one of the Official Sponsors of the Punjab Kings franchise in the upcoming season of the Indian Premier League (IPL) which begins in India on March 26. Business News | IPL 2022: Bodycare Creations to Be Official Sponsor of Punjab Kings for the 2022 Edition of Indian Premier League.

IPL 2022: Bodycare Creations to be Official Sponsor of Punjab Kings for the 2022 Edition of Indian Premier League

New Delhi [India], March 28 (ANI/BusinessWire India): Bodycare Creations, the Indian innerwear brand, announced today that they will be continuing as one of the Official Sponsors of the Punjab Kings franchise in the upcoming season of the Indian Premier League (IPL) which begins in India on March 26.

In-depth: Has IPL become an overcrowded Kumbh for brands?

In-depth: Has IPL become an overcrowded Kumbh for brands?  Brands are willing to shell out any amount to be visible during IPL matches. But does the high cost justify the cluttered visibility for brands? BestMediaInfo.com explores  Mumbai, April 20, 2021 Brands say they are paying anything between 30% and 40% more to advertise during Indian Premier League (IPL) matches now compared to the 2019 season of the cricketing extravaganza. Rising Star Awards 2021 Entries Open - Advertisement Almost every big brand is advertising during IPL either through direct association or through the team sponsor route. Given the names of brands, do the cluttered visibility and below par creatives deliver a strong ROI for them? Some brands believe that the tournament does what other properties do not.

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