Page 7 - Brand Value News Today

Kantar BrandZ top global brand report shows a sharp decline in brand equity in 2023. It gives disrupter brands a unique opportunity to advance.

Akshat Agarwal, a Dehradun boy from a middle class family cracked CAT 2022 with 99.44%ile and is now pursuing MBA at IIT Delhi

​During the year, Khurrana signed up with brands like Wakefit, Orange Health, Birla Brainiacs, Shopsy, Amazon Pay, Agoda, and Wai Wai. Apart from the new brands, he has been endorsing brands like Titan Eye, ICICI, Pine Labs, and Godrej Security Solutions, among others. Khurrana was the 14th most valued celebrity, with a brand value of roughly $50 million, according to the Celebrity Brand Valuation Report 2022 by risk advisory firm Kroll.

Once a cornerstone for many food retailers, brand loyalty is eroding as consumers prioritize cost savings over long-term brand relationships.

If you are working away from home, you probably seek some comfort in the bustle of your professional life, especially in your office. Needless to say, great office furniture and decor, which are both stylish and practical, and reflect your company's brand beautifully, may make your life a little better. Like any well-executed plan, the idea behind this office décor theme is

Looking at the top ten companies in terms of market value across the decades, one can see the shift towards companies that derive the bulk of their value from intangible assets.

MERCY HEALTH EARNS LAB ACCREDITATION: Mercy Health recently earned the highest designation of Electrodiagnostic (EDX) Laboratory Accreditation given by the Amer

Levi’s, which saw its brand value drop 18 percent to $3.2 billion, represented the most substantial decrease of the American brands.

Nestlé has again been named the world’s most valuable food brand.

After two successes in 2023 so far, Bollywood actor Shah Rukh Khan’s estimated brand value of $55.7 million is expected to gain 20-30% at least.