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Over 90% of respondents feel purchasing decisions influenced by rising cost of living, KPMG survey finds

<h4><i>In-person interactions will be heavily influenced by digital and AI, brands should prioritise investments for highest customer value</i></h4><p/>HONG KONG SAR - <a href="https://www.media-outreach.com">Media OutReach</a> - 28 November 2023 - Despite a gradual improvement in consumption expenditure, affordability and value for money play a critical role in consumer purchasing decisions.
Hong Kong Big Four Abhishek Kumar Branson Bailey International Limited Hong Kong Customer Experience Excellence

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