Sony Middle East and Africa has launched the new Bravia XR television series in Saudi Arabia for sports fans to enjoy the most immersive viewing experiences, with deep blacks and vibrant colors, as well as beautiful natural mid tones with almost no flare or halos around highlights. Football fans will be drawn into their favorite matches with unrivaled picture quality and
Sony Electronics has announced the new Bravia XR television series, including Master Series Z9K 8K and X95K 4K Mini LED models, Master Series A95K, A80K 4K OLED model, and X90K 4K LED model. Powered by Cognitive Processor XR, the unique XR Backlight Master Drive precisely controls the latest generation Mini LED backlight in the Z9K and X95K series for incredible brightness.
In addition to announcing new 8k and 4K TVs for 2022, Sony worked with Netflix to release the Netflix Adaptive Calibrated Model that automatically adjusts image processing based on ambient light