As part of a campaign, over 140 outlets from different corners of Bengal have come together to recreate the age-old mishtis of varied festivals using Cadbury Dairy Milk as the key ingredient.
Cadbury Dairy Milk Gaane Mishti Season 1 saw its success through the engagement and acceptance amongst the people of Bengal. The Music lovers of Bengal and the mishti lovers had given an overwhelming response to Gaane Mishti Season 1