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Why Beauty Brands Like Rhode and Glossier are Going Big on Merch

March 12, 2024

From Hailey Bieber's Rhode Lip Case to Milk Makeup's Reebok collab, beauty brands are increasingly launching merch asa a means to build hype.

Source: wwd.com

February 13, 2024

A dive into the ever-evolving realm of TikTok beauty aesthetics, from mob wife makeup to latte makeup to clean girl and beyond.

Source: wwd.com

April 26, 2023

As more creators enter mainstream entertainment, they've hired PR teams to help land press opportunities, train for interviews, and more.

Source: businessinsider.com