Insurance Post
Advertising feature: Transforming the way customers buy insurance over the phone
15 Feb 2021
Leveraging value from InsureTech to drive innovation into transformation and ultimately competitive advantage in the current climate is a theme across the insurance industry akin to the Oklahoma Land Rush of 1889, writes Rob Saunders CEO of ActiveQuote.
But which areas do you capitalise on first? Big data, automation, artificial intelligence, machine learning, consumer wearables, smartphone apps, self-service, hyper-personalisation? For ActiveQuote, the answer was simple – just do something and when you do it, do it radically, be thorough and leverage your company’s existing infrastructure, assets, and core competencies to create products or services that change the industry for the better.