Indias packaged consumer goods grew 9% by value and 8.6% by volume in the September quarter from the year earlier, aided by higher spending in rural India for both essentials and discretionary products, researcher NielsenIQ said.
This comes after four quarters of subdued growth in rural markets, which had declined 2-5% as consumers had been either downtrading (buying lower-priced products) or not purchasing as many goods, impacted by soaring food and fuel prices.
This comes after four quarters of subdued growth in rural markets, which had declined 2-5% as consumers had been either downtrading (buying lower-priced products) or not purchasing as many goods, impacted by soaring food and fuel prices.
Indian consumer goods sector sees 9% growth on rural revival zawya.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from zawya.com Daily Mail and Mail on Sunday newspapers.