Significant increase in live TV overnight viewing figures for the World Championships, particularly in the host country Czechia and in France Various competitions saw notable increases in live viewing hours, with the Mixed Relay showing the highest surge (+17%) High market shares and audience averages.
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EBU Member broadcasters have reported significant TV audiences for the opening weekend of the BMW IBU World Championships Biathlon 2024 (10-11 February), taking place in Nové Město na Moravě, Czechia.
This year’s BMW IBU World Championships Biathlon, taking place in Nové Město na Moravě, Czechia, 7-18 February 2024, will be broadcast live by at least 20 EBU Members. Other traditional broadcasters around the world, including Eurosport, Eurosport Asia, L’Equipe (France), Kazsport (Kazakhstan) and CCTV.
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