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OTT firms look beyond ads, subscription for revenue

OTT firms look beyond ads, subscription for revenue ZEE5 and ALTBalaji have collaborated with e-retailers to launch merchandise for shows such as Rangbaaz.Premium 3 min read Share Via Read Full Story Video streaming services are increasingly going beyond advertising and subscription to look at ancillary streams of revenue such as merchandise, music and brand integrations to monetise their content. Such strategies not only build appeal among audiences and widen mediums of reach but also help cre...
United States White House District Of Columbia Harsh Vardhan Paolo Ardoino Jonathan Ernst

Teal House Triumphant, Boozy Boba, Devil May Care About Warhol, LeRoy & Lewis Go Sweet, and More

The new Teal House brick-and-mortar brings the bacon … and the maple … and the cinnamon … Yes, it’s your Food News Buffet, as wrangled from numerous PR releases, official posts, words on the digital street, and even the occasional (verified) IRL eavesdroppings. For all you cinnamonsters out there: The Teal House’s first brick and mortar bakery is opening on South Congress on Saturday, January 30. Just one reason why you should care: Maple bacon cinnamon rolls....
San Antonio United States Andy Warhol Eric Wolf Aaron Franklin Leroy Lewis

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