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Changhong Europe Triples Sales Revenue in 2020
- Rapid shift to e-commerce amid COVID-19 helps company achieves remarkable growth, while a collaboration with China Railway Express enhances logistics efficiency
BERLIN, April 2, 2021 /PRNewswire/ Changhong, a key player of the global consumer electronics market, saw its sales in Europe triple in 2020. Due to the outbreak of COVID-19, the company quickly switched over to developing its e-commerce arm, expanding channels and setting online shop on many of Europe s key e-commerce platforms, with the result that, online sales achieved a four times increase from a year earlier. The recent departure of the first Changhong freight train over China Railway Express (CRE) is a further indicator that the company s ability to response to trends in the market will be further enhanced.