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How mobile advertising is changing the landscape of the advertising sector

How mobile advertising is changing the landscape of the advertising sector
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What asset managers and fintech firms can learn from MIT

What asset managers and fintech firms can learn from MIT
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Marketing: Métricas idóneas para cuantificar la eficacia de las creatividades

Marketing: Métricas idóneas para cuantificar la eficacia de las creatividades
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Detailed text transcripts for TV channel - MSNBC - 20150627:09:45:00

it also makes it feel like the company is big. the idea from denise have janet design a cheaper insert bag called the insider. this is when we can reach men, we can reach children we can reach people who have type 2 diabetes and we can still appeal to the women who have type 1 diabetes who are our core market who might not have the money for this bag or might not want that style. denise also had some ideas to revamp janet s website. we want to have a happy feeling, nice colors that appeal equally to men and women and kids. and then this here would be a slider. so whatever is featured up here can be featured down here for direct click-through. with the plan for marketing and manufacturing in the works i wanted to turn back to the original question at hand. should janet spend more money to see if she can get this company going, or should she call it quits? what did she need to see that would convince her that it s worth it to invest more? she told me if she could sell out the

Detailed text transcripts for TV channel - MSNBC - 20130921:09:47:00

site. that s true as well. also to the point that the click-through is low, that s absolutely true. you want to get the most value out of all the clicks that you do get. you also talk about creating different size ads. why? uh-huh. the three most common banner ad sies rs 160 by 600. 300 by 250 and 728 by 90. those are all pixel dimensions in width by height. the reason you want to stick with those, they re an industry standard, virtually every website will run at least one of those. the thing is not all website will run all three. as we re seeing now, there s with the screen shots, there s different websites that run different combinations of those ads. do any work better than others, miles? i feel the big ones might work the least effectively. you know, that s actually not true. it really depends on the

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