February 17, 2021
eSalon Launches Demi-Permanent Custom Hair Colour In Europe EL SEGUNDO, Calif., Feb. 17, 2021 /PRNewswire/ -- eSalon, the pioneer in custom at-home hair colour, introduces today its demi-permanent hair colour in Europe. The 0% ammonia formula gradually fades in about 24 washes, limiting a line of demarcation, ultimately allowing clients to change their hair colour with ease and convenience. The demi-permanent formula, part of the companys premium range of professional-grade hair colour and hai...