Post-Game Strategies to Help Brands Win the Super Bowl
In just a few months, the majority of Americans will be sitting down for one of the biggest events of the year - the Super Bowl. The big game is more than just an iconic time for sports fans, beer, and chicken wings, its also one of the biggest and most talked about days of the year for advertising. Jenn Chen, President and CRO at Connatix, outlines the best strategies for maximizing advertising effectiveness after the game.
Source: streamingmedia.com