Neurology at Columbia University and the founder of hiphop Public Health daniela font, a member of hiphop Health Student advisory board, and justin williams, a hiphop hero. Thank you all for being with us this afternoon. Were gonna start with you, dr. Williams, because i know this was your brainchild. What made you think that hiphop music and Teaching Health would be a good and effective combination . So, you know, we believe that, often, resistance to positive change in behavior, especially among children, is often rooted in resistance to the message and or the messenger. We also believe that credibility is the cornerstone of these pillars of Health Communication, from our perspective, we decided that we were gonna focus on developing a program that strengthens the message component, hence our student advisory board, and also have the right messenger for the youth, hence hiphop music and all its tenets that we incorporate into the program. Yeah, and its something that their mind and e
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