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Customer Data Platform Industry to Reach $1.5 Billion in 2021: CDP Institute Report

Share this article Share this article MILFORD, Conn., Feb. 4, 2021 /PRNewswire/ -- Customer Data Platforms (CDPs) are increasingly embedded inside of larger systems, according to the CDP Institutes latest Industry Update report.  The semi-annual report found that ten of the 13 vendors entering the industry in the second half of 2020 provide campaign management or message delivery services in addition to the core CDP function of creating unified customer profiles.  Such firms now account for ...
Customer Data Platform Institute Customer Data Platforms Industry Update Update Report Customer Data Platform Data Platforms

Israeli-Founded B2B Data Platform Leadspace Raises $46M, Led By JVP

Israeli-Founded B2B Data Platform Leadspace Raises $46M, Led By JVP US-Israeli firm Leadspace, a company that has developed an AI-powered B2B customer data platform (CDP), has raised $46 million in a growth funding round, led by Jerusalem Venture Partners, the venture capital firm announced on Wednesday. Leadspace plans to use the funding to grow the team in both Israel and the US, and keep up with the increasing demand they’ve seen in the last year. The company will also appoint Alex Yoder a...
Israel General United States Alex Yoder Erel Margalit Amnon Mishor American Express

V12, A Porch Company, Launches Vistas Lifestyle and Shopping Segmentation, A Groundbreaking Consumer Targeting Solution Built on In-Market Behaviors

 V12, a Porch Group, Inc. company and leading provider of purchase intent technology, insight and marketing services, announced the launch of Vistas lifestyle and shopping segmentation, a groundbreaking consumer targeting solution based on in-market behaviors. This solution marks a radical improvement over traditional self-reported consumer lifestyle segmentation. Part of V12s ConsumerPlus data asset and powered by V12 Signals in-market technology, Vistas is the first lifestyle segmentation...
United States Andy Frawley Anders Ekman Exchange Commission Porch Group Inc Porch Group

Bloomreach acquires Exponea for CDP and marketing automation

Bloomreach acquires Exponea for CDP and marketing automation Read later Summary: (via Pixabay) E-commerce experiences leave a lot to be desired. Unless you know exactly what you want and are only looking to find that product and make a purchase, most commerce sites don’t make it easy or fun to shop. Bloomreach is in the business of making the commerce experience more personalized and engaging and now it has added a new piece to its experience arsenal, a CDXP. Bloomreach is pitched as a comme...
United States United Kingdom City Of Robert Rose Peter Irikovsky Customer Data Platform

Ask HN: Who is hiring? (February 2021)

Teleport (YC S15) | Backend Engineer | US, Europe, Canada, Remote OK | https://goteleport.com Do you enjoy building security and deployment tools for other engineers? Join us to hack on https://github.com/gravitational/teleport anywhere in the U.S, Canada and Europe. Most of our code is Go, we have very little technical debt, our codebase is clean and small. We expect you to be comfortable with the following: * Go or Rust * Linux, networking. * Scalability or security ex...
United States Hong Kong Tel Aviv San Diego Saint Paul San Francisco

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Qualtrics Valued at $22.8B, Bloomreach Acquires Exponea & More News

Turns out, it pays to offer to software on customer insights and digital customer experience. As for Qualtrics, the IPO was expected. SAP, which acquired Qualtrics in 2018 for $8 billion, announced Qualtrics would go public back in July. Qualtrics had initially planned to offer shares between $20 and $24 but closed on Thursday, Jan. 28, at $45.50. It raised $1.55 billion. "In today’s hyper-connected world where all it takes to switch jobs or service providers is a few simple clicks, the e...
Alex Atzberger Benjamin Johnston Ryan Smith Randy Zimmerman Salesforce Pardot Shashank Kulkarni

Mapp closes the 2020 financial year with year-on-year growth of 73% in new customer business

Published on Mapp, one of the largest independent marketing platforms, looks back on strong growth in the 2020 financial year. The company closes with record year-on-year growth in new customer business of 73%. At the same time, the average contract value has tripled, which underpins the recognition of insight-led customer engagement among medium-sized companies and enterprises. COVID-19 has caused a massive acceleration of digital transformation and online business models in marketing. The ne...
United Kingdom Steve Warren Mapp Intelligence Mapp Engage New Mapp Customer Data Platform

Investegate |D4T4 Solutions PLC Announcements | D4T4 Solutions PLC: Release of Celebrus Version 9.3

  D4t4 Solutions plc (www.d4t4solutions.com) provides data solutions through its Celebrus suite of products and services, which is comprised of two distinct complementary offerings - its proprietary Customer Data Platform (CDP) and Customer Data Management (CDM) solution. The Celebrus family of products offer data capture, data migration, data synchronization, data management and data monitoring.   Celebrus CDP is an enterprise software product which captures cu...
United States United Kingdom Peter Kear Charles Irvine Andrew Potts Emily Watts

Tealium Announces Record Business Performance in 2020; Ends Fiscal Year with Record-Breaking Quarter

Tealium Announces Record Business Performance in 2020; Ends Fiscal Year with Record-Breaking Quarter Share Article Acceleration of global digital transformation initiatives and adoption of first party data strategies positioned Tealium as the leading CDP provider resulting in record growth, continued expansion into global enterprise organizations, and key investments in the leadership team. “Our steady growth in 2020 was the result of keeping our customers at the core of everything we do,” ...
Jeff Lunsford Peter Oneill Carole Mccluskey Tealium Audiencestream Research In Action Customer Data Platform
Source: prweb.com

New integration between Tealium and Agillic enhances the value of customer data

Press release content from Globe Newswire. The AP news staff was not involved in its creation. New integration between Tealium and Agillic enhances the value of customer data Agillic A/SJanuary 21, 2021 GMT Press release, Copenhagen 21 January 2021 US-based Tealium has developed a standard connector to Danish omnichannel marketing software company Agillic. With the connector, clients using Tealium, a Customer Data Platform (CDP), and Agillic can more easily create and execute highly personalise...
United Kingdom Martin Wammen Business Development Customer Data Platform Tealium Customer Data Platform Agillic Platform
Source: apnews.com

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