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Cheat Sheet: Why Advertisers Need to Know about the 'Fourth Amendment Is Not For Sale Act'

April 21, 2021 A bipartisan group of U.S. legislators have introduced a bill that aims to close legal loopholes in federal law permitting data brokers and other firms to sell people’s personal information — including mobile location data and other information gathered and used for advertising — to the government and law enforcement without a court order.  Here’s what the bipartisan Fourth Amendment Is Not For Sale Act, sponsored by Oregon Democratic Sen. Ron Wyden, would do if passe...
United States New Jersey Dave Grimaldi Mike Lee Cory Booker Rand Paul

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IAB Adds Veteran Marketer Carryl Pierre-Drews to Leadership Team and Bolsters Public Policy with the Addition of Jeff Murray

Share this article Share this article NEW YORK, Feb. 24, 2021 /PRNewswire/ -- Interactive Advertising Bureau (IAB) announced today that Carryl Pierre-Drews has been named Senior Vice President of Marketing and Communications and Jeff Murray has joined as Vice President for Public Policy. Pierre-Drews will report directly to IABs CEO David Cohen and Murray will report to Dave Grimaldi, Executive Vice President, Public Policy. "At IAB, Carryl will bring her passion for data-driven storytelling t...
New York United States Dave Grimaldi Tom Feeney Jeff Murray David Cohen

Maryland Passed A Tax On Digital Advertising. What Happens Next?

Dan Jaffe, group EVP of government relations, Association of National Advertisers It’s possible that this development will give further impetus to Montana, Connecticut, New York, Nebraska, Oregon and Indiana that also have similar taxes pending – and that would be highly unfortunate as the law clearly violates the Permanent Internet Tax Fairness Act that bars discriminatory taxes on digital media. It also almost certainly violates the Dormant Commerce Clause and therefore is unconstitution...
United States Danny Sepulveda Larry Hogan Dave Grimaldi Dan Jaffe Brian Wieser

Apple CEO Tim Cook says targeted Facebook ads are 'manipulating' people as he defends privacy update

Apples Tim Cook claims your online life is being surveilled as he defends major iPhone update that will require users to give permission for their data to be used for personalized ads in latest round of battle with Facebook over privacy The Apple CEO defended an update to the iPhone which will make it more difficult for companies to run targeted commercials on phones and iPads  Apps will need to get express permission from users to be served targeted ads  It will shrink apps advertising audie...
Dave Grimaldi Tim Cook Mark Zuckerberg Interactive Advertising Bureau Silicon Valley App Tracking Transparency

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