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Inside the A&W test kitchen, a battlefield in the fast food wars

Fast food brands are known for their consistency, but amid growing competition and changing demographics, brands are using new flavours and limited-time offers to mix up their menus and reel in new customers. We visit the A&W test kitchen where the company hopes to invent the next McRib or Pumpkin Spice Latte.
United States United Arab Emirates North Vancouver British Columbia Paula Duhatschek Vince Sgabellone
Source: cbc.ca

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