Too often, offsite attendees are treated as afterthoughts in hybrid events, where all the emphasis is on the audience in the room. But drawing in the remote audience and recognizing the importance of doing so is critical. Innovative strategies abound for drawing in remote viewers and creating more compelling experiences; Stream4Us Anthony Burokas, LiveX s Anna Cowdery, and Howard & Associates Andy Howard offer some best practices to best engage remote viewers in hybrid events.
As streaming has moved through the pandemic years into a new normal that isn t exactly what anyone expected, the meaning of hybrid event streaming production and delivery that has emerged over the last few years continues to evolve. So what does it mean in 2023, for producers, organizations, and audiences, both onsite and remote? And what can streamers do to level the playing field for those participating from near and far? In this clip from their recent panel at Streaming Media Connect 2023, LiveX s Anna Cowdery, Ohio State s Derrick Freeman, Boston 25 News s Ben Ratner, Stream4us Anthony Burokas, and Howard & Associates Andy Howard discuss best definitions and best practices for hybrid event video in 2023.