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Commercials are increasingly turning to senior citizens, because everyone listens when granny speaks

Commercials are increasingly turning to senior citizens, because everyone listens when granny speaks Updated: Updated: May 01, 2021 15:37 IST Grey hair and wrinkles might be just the ingredients in demand in the glamorous ad world, as these senior citizens discover Share Article 82-year-old Saroja Raman (centre) in the latest Tanishq ad.   | Photo Credit: Special Arrangement Grey hair and wrinkles might be just the ingredients in demand in the glamorous ad world, as these senior citizens discover Amid the glittering gold and bedazzling brides in the latest Tanishq ad, you catch brief glimpses of her, but they are glimpses that stay with you. Saroja Raman, 82, in a

Dinesh Mohan Is Busting the Age Myth in Indian Fashion

Screen Shot 2021-03-12 at 4.10.26 PM As someone whose work has always been in front of the camera, I must admit that as the years went by, I expanded my horizons (and waist) to have my kids. I often felt the need to catch up backward. It was now time for me to find some much-needed inspiration from people whose stories inspire me for my future. Dinesh Mohan, a 62-year-old male model, walks for India’s top designers. That’s enough of a stand-out story but there’s more to him, I realized, as he spoke to me about self-love and beauty standards. Dinesh Mohan recognizes that he is an exception in the fashion world – he went from being overweight and confined to his bed to becoming an actor and a model.

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