Quantum accelerates authentic storytelling at Idarado Media Share via:
Thursday, February 18, 2021 at 10:00 AM in Director s Cut
Based in Sun Valley, Idaho between the Sawtooth and Smoky mountain ranges, production company Idarado Media is perfectly located to capture the thrill of the great outdoors against breathtaking views of the surrounding unspoiled landscape. Founder and DP Cory Smith founded the company after 15 years at performance sunglasses and goggles maker Smith Optics.
“We did a lot of stuff with video, but it was different,” says Smith about his time at Smith Optics. “We would film all season and then release a DVD, and then it would go out to the world. In the time I was there, I watched the rise of the internet, video streaming and people consuming content on their phones and computers. If you think back on it, it happened so quickly people were using a computer for email, then all of a sudden, you re watching a video in an email as an attachment. A