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Roskino Taps Russian Industry s Growing International Ambitions for Third Annual Key Buyers Event Christopher Vourlias, provided by FacebookTwitterEmail As the calendar turned to March this year, and the cold, dark months of a pandemic winter gave way to hopeful signs of spring, Evgenia Markova, head of the Russian film promotion body Roskino, mooted the prospect of hosting a physical version of the Key Buyers Event, a showcase of new Russian content now in its third year. “I was hoping that it would be possible,” she tells Variety. “But the further it went, the more uncertainty there was around it.” With the coronavirus pandemic still spreading in Russia and across the rest of the world, Markova and the organizing team decided to revisit last year’s successful virtual model, which attracted more than 600 participants from around the globe, including 200 foreign buyers from the likes of RTL Group, AMC Networks, CGV Mars, Wild Bunch, Beta Film, and Chinese streaming s

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