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Off half the electorate. >> a reason if you live in northern virginia like i do you cant watch a program without seeing that ad now that obama campaign is running where they use the voiceover of him talking about the 47% and putp up those images of the people covered by the 47%. very effective. lots of polling over the last couple days that show that message is really breaking through, that people are aware of this debate over his comments and that its hurting mitt romney because it plays into a...

The things that paul ryan just cant say anymore because he doesnt want to get in trouble with mitt. and well look into the most manipulated tax return in history. [ male announcer ] this is sheldon, whose long dy setting up the news starts with arthritis pain and a choice. take tylenol or take aleve, the #1 recommended pain reliever by orthopedic doctors. just two aleve can keep pain away all day. back to the news. monarch of marketing analysis.

>> he needs a master class, james lipton. >> nobody needs a master class with james lipton. >> thank you for your time, expertise and thoughts, as always. catch james lipton on "inside the actors studio" which is up for its 15th emmy nomination. it returns to bravo on october 2nd at 7:00 p.m. eastern. james lipton, thank you for joining us. coming up, the password is economy. also, government and women. those were more than just some of the themes at this weeks dnc. we will play a little super...

Sprint to election day. theres really, at this point, no time for either candidate to rest because were just a little bit more than two months away. >> and i understand theres going to be a broad spectrum of music coming up. weve got james convention, the foo fighters, and mary j. blige. which of those two do you particularly favor? >> reporter: i think its a toss-up between mary j. blige and the foo fighters. my producer shauna thomas is a big foo fighters fan. thats her vote. >> thats great. i...

Just the words. we have the record. and we understand the big gap there is between what he promises and what he hopes, what he actually delivers. >> but are mitts economic promises real or is this just a lot of funny money? we will ask lawrence odonnell when he joins us live, next. [ male announcer ] this is sheldon, whose long dy setting up the news starts with arthritis pain and a choice. take tylenol or take aleve, the #1 recommended pain reliever by orthopedic doctors. just two aleve can kee...

Phillips, thanks for your time. >> thank you for inviting me. stick around for a 14-year-old veteran reporter. see what they are talking about on the campaign trail. well find out. [ male announcer ] this is sheldon, whose long dy setting up the news starts with arthritis pain and a choice. take tylenol or take aleve, the #1 recommended pain reliever by orthopedic doctors. just two aleve can keep pain away all day. back to the news.

im glad youre with us. im randi kaye. some reaction after republican presidential hopeful mitt romney picked paul ryan to be his running mate. our political analyst acosta takes us on the road for a view of what theyre calling ameras comeback team. >> reporter: mitt romney descended from the battle ship "uss wisconsin" to call for a campaign of republican arms. >> we take another step in helping to restore the promise of america. >> reporter: and theres no bigger gun in the conservativ...

I havent said anything about it until now because i keep expecting them to retract it. so far nothing. before this week is out, the associated ought to retract what they published and they ought to apologi apologize. [ male announcer ] this is sheldon, whose long dy setting up the news

Of taxes? 5% say yes. 95% say no. coming up, romneys welfare whopper. find out why his newest attack ad could be romneys biggest lie, i mean his biggest lie so far. [ male announcer ] this is sheldon, whose long dy setting up the news starts with arthritis pain and a choice. take tylenol or take aleve, the #1 recommended pain reliever by orthopedic doctors. just two aleve can keep pain away all day. back to the news.

its romney hood. >> tonight, the campaigns square off. and a day at the beach turns terrifying. my prime-time exclusive of the survivor of the cape cod shark attack. this is "piers morgan tonight." good evening. our big story tonight, inside the mind of a shooter. jared lee loughner, the alleged gunman of the tucson shooting that killed six people and nearly killed gabby giffords entered a not guilty plea in a court today. a judge ruled him competent to stand trial. this comes after ne...