Sony BBC Earth launches ‘Earth Champions’, an initiative to celebrate real life Earth heroes
Starting off as a digital property the show will be promoted on-air and on social media.
22 Apr, 2021 - 04:28 PM IST | By indiantelevision.com Team
MUMBAI: Love for the Earth has been the central theme of all of Sony BBC Earth’s programming and marketing initiatives. The channel has always brought stories - in the form of landmark natural history shows like Blue Planet II, Climate Change: The Facts and A Perfect Planet, among others - from around the globe that not only deeply connect the viewers with the natural world but also sensitize them about the importance of sustainability.