Page 3 - Easy Order News Today

Brands are increasingly building a service wrapper around their core products to unlock new revenue streams and grow or protect profit margins. Accelerated by the pressures of Covid-19 and enabled by digital, brands are trying to respond to the ongoing challenge of commoditisation by moving from transactional to long-term value driven relationships with customers. Service brands – whose primary offer is an intangible outcome rather than a physical product – are naturally better positioned t...

published : 12 Jan 2021 at 18:01 Central Pattana is moving fast to support take-away services, offering more ‘Easy Order – Convenient – Delicious’ options for customers while supporting tenants of 300 restaurants nationwide with free distribution channels. It’s all part of strict ‘Central’s Hygiene and Safety’ masterplan measures implemented at 18 pilot branches of Central Pattana shopping centres nationwide Central Pattana plc is lending a direct helpin...