Creativity does not emerge out of thin air. Photo: Filepic
Are you looking for inspiration? Stop right there and heed the advice of French author Jules Zimmermann. In his latest book, he breaks down the mechanics of our thinking in order to help us come up with better ideas.
Creativity does not emerge out of thin air. No, far from it, according to Zimmermann. After completing a master s degree in cognitive sciences, the 27-year-old writer published
La Baignoire d Archimède with Editions Arké (
Archimedes Bath, not translated).
In it, he challenges the belief that we need an external source of inspiration to find new ideas. His approach brings together the teachings of several disciplines ranging from philosophy to economics as well as innovative scientific disciplines. The result is an enlightening book on the techniques that can help us to solve the problems we face at work, as well as in our personal lives, more quickly and easily. He offers surprising leads for channelin
Thursday, 22 Apr 2021 07:40 AM MYT
Creativity is not the exclusive domain of geniuses. Unsplash pic via ETX Studio
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PARIS, April 22 You don’t have to be a genius to be creative in your everyday life.
In his book
La Baignoire d’Archimède (Archimedes’ Bathtub), to be published by Editions Arké on May 6, Jules Zimmermann explains the creative process.
On the occasion of World Creativity and Innovation Day, the author and teacher answered our questions.
Why are we often more creative in the shower? Can anyone be creative? Is creativity a gift, inspiration or a form of thinking exercise?