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March 19, 2023
MemberXP, a leading customer experience program offered through CU Solutions Group, has named Kawartha Credit Union as one of their 2023 Best of the Best Award winners!
February 2, 2023
Learn about why customer loyalty is critical to the long-term success of your business and how to turn your customers into delighted brand advocates.
January 24, 2023
Customer effort score (CES) measures the ease of a customers experience with your brand. Learn best practices for using the survey and how to calculate CES.
January 20, 2023
Customer Success and Sales play different customer facing roles. Find out the difference.
January 9, 2023
Measuring the most important digital things can be challenging for many hotels because they are often complex and multifaceted, but it is important to try to find ways to measure them accurately and meaningfully to make informed decisions and drive progress. Top of Form
July 13, 2022
Great CX can help you increase sales and improve customer loyalty. Learn how to plan, implement and track a winning customer experience strategy.
April 11, 2022
Learn what it takes to create a successful Voice of the Customer program that can help you grow your audience, stand out from competitors and drive revenue.
March 21, 2022
We believe that customers are one of the best sources of insight for innovation and business improvement. Our job is to help organisations capture that insight and then turn it into transformative management actions. We work internationally with senior managers and their teams to help them achieve business success, reduce risk and build customer loyalty and advocacy by improving service to customers. CTMA helps to make its clients more successful with better ways to measure and manage customer...
December 6, 2021
VoC is a way that brands are able to understand how their customers feel about the brand. Here are four tips to improve the effectiveness of your VoC program.
December 2, 2021
It's one thing to measure a customer's effort using your products or services but how do you take that data and make it actionable?