To put it in context, those who enjoy the luxury of restaurants roughly spend the same amount generated through all provincial tax activities.
“We deliver roughly 150,000 orders a day – this comes to about 4.5-5 million orders a month. An average order for home chefs is Rs300-350 whereas for other restaurants it is about Rs550,” says Mr Aemad Mehdi, director of operations at Foodpanda. With about 90 per cent of the market, we are working with close to 20,000 vendors of which about 4,000 are home chefs, he adds.
Back-of-the-envelope calculations suggest that the daily spend on food orders from the platform is in the ballpark of Rs76.5 million a day, making it a monthly spend of Rs2.3 billion.