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Application for outdoor events area at Derbyshire pub withdrawn

Application for outdoor events area at Derbyshire pub withdrawn
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Behind the Work: Gifting 11 Houses to 11 Veterans

Little Black Book, Colin Craig, ECD at Performance Art New York, speaks to LBB's Addison Capper about a life-changing campaign for Veterans United Home Loans

IPG launches data-driven creative agency Performance Art

IPG launches data-driven creative agency Performance Art Andrea Cook, Ian Mackenzie and Elizabeth Sellors will lead the venture as CEO, CCO and COO, respectively. by Mariah Cooper Sign in to continue Free email bulletins

IPG launches global data-driven creative agency, Performance Art | Advertising

Andrea Cook and Ian Mackenzie Ad giant IPG announced Wednesday the launch of Performance Art, a global data and technology-driven creative agency. The new agency will incorporate CRM, data and technology, working with IPG’s data and technology units, Acxiom and Kinesso, to provide creative ideas and data-driven marketing solutions, serving “a huge unmet need among clients around the world,” according to the company. Performance Art’s portfolio will include a range of existing IPG clients such as BMW, CIBC and Black & Abroad. Performance Art will be helmed by CEO Andrea Cook, chief creative officer Ian Mackenzie and chief operating officer Elizabeth Sellors, the team that helped build IPG’s creative data and CRM agency FCB/SIX.

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