"One cannot be a cafeteria MAGA. If you pull the lever for Trump, you (and, God forbid, we) get the entire package," writes one reader. Another writes, "The Biden-Harris campaign must target voters’ emotional center."
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Recently I went back and re-read the book, “Sizzlemanship,” by Elmer Wheeler. Wheeler is credited with being one of the original pioneers of sales skills training and the motivation industry. It’s classic stuff and definitely.
I don't know if Americans were ever fiscally responsible, if they ever had a time when saving was valued, where you didn't borrow for consumption, and where low-quality throwaway goods and products were avoided, but if they did experience such a.