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min read By effectively using data, higher education institutions can provide a more personalized experience for their students at every step of the student lifecycle. Credit: Rawpixel.com / Shutterstock.com © 2021 More data is generated now than at any other point in history. According to one estimate, in 2020 every person in the world created 1.7MB of data every second. Footnote1 In addition, in early 2019 an astounding 90 percent of the world s data had been created in just the previous two years. Footnote2 With all of this data available today, higher education institutions are facing an inflection point. Colleges and universities around the world have access to a plethora of student data today: grades, attendance records, tuition fees, engagement in online systems, and more. However, many face challenges in utilizing this data to transform the student experience. In fact, in 2017 only 32 percent of Chief Academic Officers (CAOs) said their institutions investments in

United statesNew south walesUnited kingdomCity ofCorey leeMichael einsteinDarlena jonesAmelia parnellMarianne brayKing college londonArizona state universityUniversity of waterloo uses azureNorthumbria universityAssociation for institutional researchStudent success officeMicrosoft news centre united kingdom