Page 70 - Eric Jackson News Today

>> i look around, what do i want to do? the first thing i did was design a new boat with my design partner david knight. >> since that day hes remained one of the top contenders. >> eric jackson dropping into the hole. this is the current world freestyle kayak champion. >> and a bold entrepreneur. >> you are familiar with the changes we have made. >> designing the high-tech kayak necessary for his brand of rodeo kayaking. >> they are half as long as they were 15 years ago. the shapes are dramati...

Jackson approached his business differently from the sports equipment companies. in his small company, no bureaucracy means quick responses. jackson says hes in a unique position to grow his company. he recognizes that not every top kayaker also has the business sense to turn that skill into successful companies like his. >> since he owns the company he can build what he wants to build. and so it has led to a quicker innovation and more innovation. >> in tend what really happened is we created a...

Developed into a new commercial industry. >> theres a whole subset of the support, a whole industry based on freestyle kayaking that really didnt exist 20 years ago and is now probably one of the driving forces in the kayak industry. >> business professor eric hippel studies this. they wrote a study on so-called user innovators. people like eric jackson are important in todays market. >> this is not unique to rodeo kayaking. users are heavily involved in medical equipment, scientific instruments...

thats why we are proud to present "your business" on msnbc. hi there, everyone, im j.j. ramberg and welcome to "your business" where we give you tips and advice to help your business grow. many entrepreneurs know what it is like to go up against the competition, but what do you do when you business competes against itself? it is a unique situation and with it comes particular challenges. one entrepreneur worked his way through pitfalls by learning to strike a balance with his busines...

its morning day, the 12th of april, welcome to the show. the headlines youre watching today, here in asia, the value of the yen is in focus as chinese president hu jintao visits washington today. in europe, greece gets the word from europe, and the word is bailout, as details of the imf and eurozone plans buoy markets. and in the united states, earnings season may start with a whimper as a negative factors hang over alcoa. but investors are hoping it ends with a bang. and im chr...

Modified a pringles potato chip can. jackson approached his business differently from the sports equipment companies. in his small company, no bureaucracy means quick responses. jackson says hes in a unique position to grow his company. he recognizes that not every top kayaker also has the business sense to turn that skill into successful companies like his. >> since he owns the company he can build what he wants to build. and so it has led to a quicker innovation and more innovation. >> in the ...