Competition has long been tight in the local grocery market, but if last week is anything to go by, things are going to get even more intense this year.
When asked if the cost of living crisis was fuelling a surge in loyalty card sign-ups, Tesco chief Ken Murphy told reporters: “You’d be mad to shop without a Clubcard.”
The new addition to Asda's pricing strategy comes after it underperformed rivals in 2023 and was a relative laggard over the key Christmas period, according to industry data.
NI consumers are set to benefit from supermarket price wars as competition helps “drive down inflation”, the Northern Ireland Retail Consortium has said.
French retail giant Carrefour (CRERF.PK, CRRFY.PK), announced on Thursday its decision to drop PepsiCo products from its shelves, citing "unacceptable price increases".
Easter eggs are being sold in supermarkets too early, a senior Tory MP has complained, after seeing the confectionery on shop shelves three months before Easter Sunday.