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Masterfoods launches D2C offering with Flex Mami partnership via Clemenger BBDO Sydney

Mars Food Australia is making its first foray into the D2C space, with ‘MasterFoods Flavour Club’. Clemenger BBDO worked with the MasterFoods team to craft the ecomm product proposition through consumer interviews, prototype development, testing and optimisation, packaging design, and working closel
New South Wales Annabel Archer Lewis Steele Rachel Humphrey Darren Wright Dominique Caruana

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Sydney Children's Hospital Foundation launches new integrated campaign for Sydney Sick Kids Appeal via Archibald Williams – Campaign Brief

Archibald Williams has launched a fully integrated campaign for the Sydney Children’s Hospital Foundation (SCHF) to raise funds for kids’ health and build awareness of the appeal. The campaign encourages the community to go all in for kids’ health with a charitable contribution.  It gives them
New South Wales Katrina Topfer Kiranpreet Kaur Brandy Reynolds Kate Ferguson Archibald Williams

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