How to design your business to deliver better customer outcomes
In the next normal, businesses must develop a new customer engagement model that places a strong emphasis on measuring progress based on outcomes. COVID-19 pandemic has significantly accelerated digital business transformation. The pandemic led to breakneck speed shift to digital-first customer engagement and remote work, prompting service and support organizations to reconsider the future of their people, process, and technology. According to recent research from Salesforce, teams are navig...
Karen Mangia Mathew Sweezey Customer Experience Customer Success Customer Outcomes Redefine Customer
Source: zdnet.com