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Beauty and personal care ecommerce platform Purplle appoints Essence as its integrated media agency Led by Essence Mumbai, the mandate will include strategy, analytics, media planning, media activation and content innovation for Purplle’s brand marketing campaigns offline and online Delhi, December 17, 2020 GroupM’s data and measurement-driven media agency Essence has been awarded integrated media agency of record duties for beauty and personal care ecommerce platform Purp...