collecting jewels. reporter: catherine martin, the film s costume and the director s wife brought the era to life on screen. visualist. he s incredibly concerned as a director. as to how things look because he sees that the visual s are actually part of the story telling process. reporter: off screen and on the streets, the movie s fueling a fashion renaissance. the collection was inspired by the great gatsby. reporter: tiffany & company is one of the retailers offering fans a piece of the film, for a price. sterling silver locket is a piece of that collection. this is $850. reporter: brooks brothers re-created the jazz age for customers after working on gatsby with martin. the green sweater has been incredibly successful and i think nearly sold out. reporter: if the fashion isn t enough, enthusiasts can eat, breathe and live the film for $2,795 a night at the