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Top SEO Trends to Follow in 2021 To Get Higher Rankings
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Voice Search Optimization Best Practices
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According to a July 2020 report from Perficient, 55% of those polled indicated that they use voice search on their smartphones to find answers to their questions. Combine that with a report on mobile usage from Statista that revealed that in the third quarter of 2020, mobile devices generated 50.81% of global website traffic, and you have an emerging paradigm for voice-enabled search. With voice search gaining momentum putting the focus on voice search optimization for your businesses websites is a smart move.
The Evolution of Search
The way we search the web has changed over the years. Previously, if we wanted to find the capital of Tennessee, we would type âTennessee capitalâ or some variant of that phrase into Google. If we wanted to know the temperature in Birmingham, England, we would type âtemperature Birmingham, England.â This is opposed to how one would request the same information by speaking, in
Jon Zacharias Talks SERP Features That Marketers Should Target
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LOS ANGELES, Jan. 29, 2021 /PRNewswire/ Entrepreneur and digital marketing expert
Jon Zacharias recently authored a post describing several features of search engine results pages (SERP) that are often overlooked and underutilized as search engine optimization (SEO) tools. As a leader and co-founder of
GR0, one of the fastest growing digital marketing agencies in the country, Zacharias is well-versed in the methods that give brands an edge on the battlefield of organic search. In the November blog post entitled,
Jon Zacharias, Co-Founder of GR0
Two SERP features Zacharias describes as highly impactful for increasing brand visibility are Google s My Business Profile and properly tagging products so they show up in Google s Shopping Results feature. Despite the impact of COVID-19, small businesses with a brick-and-mortar presence remain highly sought after by consumers willin
Freelancer
First off, know that you shouldn’t limit your search to the phrase content manager if you are looking for someone that works in this field. Experts may also label themselves as Managing Editors, Directors of Content Marketing, Editorial Directors, Content Marketing Managers, Web Content Managers, etc. These are all different titles that encapsulate the same skill set.
Naturally, most employers that look for full-time staff will begin their search by skimming through LinkedIn results. LinkedIn is a platform with over 430 million users and is the go-to place to find professionals in any sector – content managers included. It has a ProFinder feature, an internal search engine that can help you locate top local freelancers. Most employers need to feel assured that the person they are contacting is a reliable and hard-working talent. That is why recommendations are a useful tool that leads to well-educated choices. Do not be afraid to reach out to previous employers thr
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