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When the Covid-19 pandemic began, retailers were hurt by disruptions and delays in the supply chain. Ghost used this crisis to enter the market, showing retailers that their brands would not lose value if they placed excess product in secondary markets. 

Mr. Beast, YouTube Star, Wants to Take Over the Business World Jimmy Donaldson, 22, is out to become the Elon Musk of online creators. Credit...Nick Little May 4, 2021, 5:00 a.m. ET Jimmy Donaldson, 22, a YouTube megastar better known as Mr. Beast, operates six YouTube channels with names like MrBeast,MrBeast Shorts and Beast Reacts that together have 91 million subscribers. People have viewed his videos more than 13 billion times. And last year as the pandemic raged, he became the most-subscri...