Flower Flashes News Today

Laura Graham of Soft Day Florals has started flower bombing Jacksonville, launching surprise pop-up flower installations in public spaces.

They are a sight to gladden the heart of even the weariest commuter and harassed passer-by. Spilling from red phone boxes, tumbling out of a dustbin, and garlanding the famed statue of Eros in Piccadilly Circus, this verdant series of floral displays sprang up overnight on Sunday in the heart of central London. Part floral arrangement, part street art, the stunning displays are known as ‘flower flashes’ and are the brainchild of Lewis Miller, a 47-year-old florist dubbed ‘Botanical Banksy...

Florists, like many other small businesses, suffered financially during the worst of the pandemic.