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New Xumo and Comcast Advertising Report Finds 84% of Advertisers Will Increase FAST Investments in 2024 as Consumer Awareness and Usage Reaches New Heights

Custom research reveals 3 in 5 FAST buyers use FASTโ€™s niche programming to target specific audiences. Analysis also finds that 94% of FAST impressions are delivered on the TV screen. ...
Marcien Jenckes Megan Halscheid Comcast Corporation Media Research Comcast Advertising Xumo Play

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New Xumo and Comcast Advertising Report Finds 84% of Advertisers Will Increase FAST Investments in 2024 as Consumer Awareness and Usage Reaches New Heights

Today, Xumo and Comcast Advertising released a joint report, titled The 2023 State of FAST. This new report explores the growing usage of free ad-supported streaming television (FAST) among advertisers and consumers, and the role it is playing in...
Marcien Jenckes Megan Halscheid Media Research Comcast Corporation Comcast Advertising Report Finds Advertisers Will Increase

Rosebank shows the UK's offshore oil regulator no longer serves the public good

Shetland News republishes this article from The Conversation website in which academics Gisa Weszkalnys and Gavin Bridge argue that calls to end new oil and gas licensing is in line with climate science yet the existing regulatory approval process locks the UK into hydrocarbon production for years t
Tel Aviv North Sea Oceans General United Kingdom Gisa Weszkalnys Sea Transition Authority

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