Delivering mindful mailers for modern beauty consumers
Beauty brands thrive on good feelings and positive vibes – confidence, self-love, inclusivity, and increasingly, sustainability. This ethos is evident even down to the product packaging design. But as the beauty industry continues to bloom in the e-commerce space, nearly quadrupling between 2015 and 2022 , shouldn’t the packaging used to ship those products also get a makeover? With the increase of subscription boxes as well as standard mail order delivery, the packaging the product is......
Source: premiumbeautynews.com