Gerry Cyron News Today

CGU Insurance and its creative agency Thinkerbell have collaborated with The Jim Henson Company, leading innovator in the field of puppetry and producer of beloved projects like Fraggle Rock, The Dark Crystal, Labyrinth, and more, to develop the next phase of the insurance provider’s ‘Insuring Ambit

In a world first, NRMA Insurance and Thinkerbell have worked with Google Maps to help make it easier for boat owners to get on the water this summer.

NRMA Insurance has launched its first ever boat campaign, via Thinkerbell Reversing a boat down the ramp can be a daunting experience. NRMA Insurance want to instill confidence amongst Aussie boaters - you’ve got this. With a little bit of preparation and the added security of NRMA Insurance, boat

March 1 2021, 10:02 am | BY Lynchy | 71 Comments Ladbrokes has launched its latest brand campaign in Australia, ‘Ladbroke It’, featuring Hollywood A-Lister Mark Wahlberg via creative agency Thinkerbell and production company Finch   The new national campaign is aimed at making horse racing even more exciting, and sees Wahlberg star as ‘Mike Iceberg’, Ladbrokes new (CEO) Chief Entertainment Officer. Iceberg has coined the term ‘Ladbroke It’, which is all about turning up the ...

Mark Wahlberg fronts Ladbrokes campaign as chief entertainment officer Mike Iceberg March 1, 2021 10:25 Hollywood actor Mark Wahlberg has taken the lead in Ladbroke’s latest brand campaign, starring as the betting brands’ new chief entertainment officer, Mike Iceberg. The campaign, from Thinkerbell, sees Iceberg inject some excitement into the Ladbrokes office, coining the brand’s new tagline ‘Ladbroke It’. “Part of our creative challenge was literally this: Use Mark Wahlberg to he...

January 25 2021, 11:04 am | BY Ricki Green | 14 Comments Fitness First has today launched a new brand platform, ‘Put Yourself First’ via Thinkerbell, to highlight the importance and benefits that come from finding the time to look after yourself and stay fit.   2020 was a physically and mentally exhausting year for everyone, with Australians struggling to find time to prioritise their own needs. Newly released research conducted by YouGov Galaxy has found that more than 60% of Austr...

January 25, 2021 11:02 After a physically and mentally draining year, Fitness First is seeking to highlight the importance of staying fit, launching new brand platform ‘Put Yourself First’. The new platform and accompanying campaign was inspired by YouGov Galaxy research which found that 60% of Australians believe they need to find more time to stay fit and healthy and 83% of parents of children under 12 saying they needed to look after themselves more. The out-of-home execution In respon...