Adland must reframe the creative narrative
The story must change as the industry comes under financial pressures and the power of technology and AI looms large.
Source: campaignlive.co.uk
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Stay updated with breaking news from Gideon Spanier. Real-time updates on events, politics, business and more.
Publicis continues hot streak as it upgrades Q3 forecast and 'gains market share'
“Publicis will undoubtedly be the industry leader for organic growth”, analyst says.
Source: campaignlive.co.uk
After five years of evolution, does WPP need to be more radical?
Agency group, which used to be the world's biggest, faces pressure on multiple fronts.
Source: campaignlive.co.uk
Top investor David Herro on WPP vs Publicis and why he's keeping faith in agencies
WPP has been 'moving the ball forward', despite 'extremely disappointing' share price, top US fund manager says in interview with Campaign.
Source: campaignlive.co.uk
Media For All launches MEFA Diversity and Inclusion Awards 2023
New awards are free to enter and run in partnership with Campaign.
United Kingdom Jacqueline Boakye Pubmatic Phil Hall Ocean Jane Wolfson Harjot Singh Mccann Lucy Mckillop Outvertising
Source: campaignlive.co.uk
WPP promotes chief operating officer Andrew Scott to board
His focus is on driving ‘operational effectiveness’.
Source: campaignlive.co.uk
Hiroshi Igarashi wants to reshape Dentsu on global stage: 'We will move very fast from here'
In his first interview with international media, the global chief executive of the Japanese holding company talks to Campaign about his vision, client-centricity, the exodus of international talent, M&A and more.
Source: campaignlive.co.uk
Cannes agency of the year GUT doubles profits as it eyes global expansion
Five-year-old independent network has said 'our plan is global domination'.
Source: campaignlive.co.uk
Media news & opinion
Media coverage from PRWeek, covering media, marketing & public relations
Source: prweek.com