Page 2 - Gitit Lahav News Today

Israeli start-up Sweet Victory Gum, has created a line of botanical-infused chewing gums that are designed to stop sugary treat cravings.

/PRNewswire/ -- Good news for those who chronically capitulate to sugar seduction: Israeli start-up Sweet Victory, Ltd. created a delicious line of...

Founded on the belief that sugar cravings are rooted equally in physical and emotional needs, the co-founders of Israeli startup Sweet Victory drew on their backgrounds as a psychologist and nutritionist to solve for both -- helping people kick their sugar habits at once and, if not for all, then at least for two hours at a time.

An Israeli start-up has unveiled a chewing gum designed to stop sugary treat cravings in their tracks.

An Israeli start-up has unveiled a chewing gum designed to stop sugary treat cravings in their tracks.

/PRNewswire/ -- Good news for those who chronically capitulate to sugar seduction: Israeli start-up Sweet Victory, Ltd., created a delicious line of...

/PRNewswire/ -- Good news for those who chronically capitulate to sugar seduction: Israeli start-up Sweet Victory, Ltd., created a delicious line of...

Sweet: New Chewing Gum Turns Users Off To Sugary Treats Sweet: New Chewing Gum Turns Users Off To Sugary Treats A new solution in the battle against sugar cravings is hitting store shelves. Sweet Victory, a patented mint-flavored chewing gum, takes just two minutes to block sugar receptors on the tongue for up to two hours, during which sweet treats taste anything but appetizing. “We want people to have more control over their nutrition because we both went through times when we had no contro...