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Drinks packaging standardisation – green genius or madness?
The ESG benefits of more uniform drinks packaging are clear – but marketing and branding teams may have concerns.
San francisco
United states
United kingdom
Bruxelles capitale
Great britain
Edward kosior
Liz nieboer
Andy capper
Ryan noward
Michela graci
Coley porter bell
Tim etherington
Dorota napierska
Lizzie smith
James harmer
Sarah brubnick
Plastic love: Proliferation of PET bottles in Japan complicates a sustainable future
Japan recycles and reuses its ubiquitous plastic container more than almost any other country but some say it’s still not enough.
United states
Hideo akabane
Aichiro yamaguchi
Shunichi nasu
Nathaniel wyeth
Miho hayashi
Bottle association
Cola co
Globaldata market pulse
Asahi soft drinks
European union
United nation sustainable development goal
Kirin group
Japan soft drinks association
Food sanitation act
Industry voluntary design guidelines
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