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Marketing Experts Double Down on Data Analytics and Personalization for 2021
NEW YORK, NY / ACCESSWIRE / January 8, 2021 / In Gartner s CMO Spend Survey 2020-2021: Technology and Digital Channels Withstand Budget Cuts, CMOs are expected to increase digital marketing spend in 2021 with roughly a quarter of their budget dedicated to paid advertising. Not surprising, considering the stay-at-home economy has caused consumers to flock where advertisers are spending their dollars - online. But in an oversaturated market, how can advertisers break through the noise?
Let s dig into one company that s helping advertisers do just that.