Page 14 - Gravity Road News Today

Gravity Road poaches star media planner Mike Florence from PHD Flo is joining the You & Mr Jones company in a global role as Gravity Road expands internationally. by Omar Oakes Sign in to continue Free email bulletins

Movers and Shakers: Aviva, Gravity Road, Bountiful Cow, Genie, IPG Mediabrands, ITV Welcome to Campaigns weekly round-up of the hires, departures and promotions across the industry. by Staff Sign in to continue Free email bulletins

Time to play: how gaming is becoming too big and creative for brands to ignore Thanks to advances in tech and the ubiquity of mobile phones, gaming is evolving fast, and its popularity has only grown in the midst of lockdowns. Now, ad agencies are fully waking up to its true possibilities. by Omar Oakes Free email bulletins

Hold, Please The former Trump administration’s plan to force the sale of TikTok’s US operations to Oracle and Walmart has been put on ice – again. President Biden is reevaluating his predecessor’s efforts to address potential security risks from Chinese tech companies, The Wall Street Journal reports. Let’s face it, Biden’s crew has a few more immediate concerns at the moment. (See: the ongoing pandemic and an economic crisis.) The TikTok deal had already begun to languish last fall...

When it’s time to say goodbye to adland After a year to forget, is 2021 the time not just to seek a fresh challenge in a new job but make the leap to another industry altogether? by Gemma Charles Free email bulletins

Katie Lee departs Lucky Generals and adland She worked at the agency for two years. by Gurjit Degun Sign in to continue Free email bulletins