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GUEST ARTICLE: Is investing in start-ups viable in the post-covid era?

Mumbai: The internet has boosted the startup scene all over the world, including India. Many homegrown startups have not only attracted a good customer base but are seeing investors of all sizes plug their money at different stages of the startups’ expansion in their respective markets. Here’s why the startup space is a priority asset class for most domestic investors in the
Reward Potential Sanjiv Agrawal Om Dayal Group Start Ups Global Financial Markets Financial Markets

GUEST ARTICLE: The creator economy and how it has evolved over the last few years

Mumbai: For many decades, we have relied on traditional media outlets like television, radio, and print for our information and entertainment, consuming content created and curated by a few major media houses based on the preferences and requirements of the masses. The advent of the internet and web 2.0 brought a significant shift in how we consumed information by
Himani Agrawal Creator Economy Content Creator Content Marketing Influencer Marketing Brand Marketing

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