Harim in dilemma over premium instant noodles amid growing pressure to lower prices
Harim is facing a dilemma over its premium instant noodles, launched under the brand The Misik, as the government intensifies pressure on instant noodles makers to lower their prices in line with falling international wheat prices, according to industry officials, Tuesday. Economy and Finance Minister Choo Kyung-ho suggested local instant noodles firms lower the prices of their products, Sunday.
Source: koreatimes.co.kr